Review of ‘3 Weird Marketing Secrets of Success For Authors on Amazon’

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If you’re an author, whether you’ve just finished your first book, or, like me, are working on number one hundred, the one unavoidable chore you’ll need to focus on is attracting readers—and getting sales. There are tons of books out there on how to sell books, some of them are useful, but most offer suggestions that frankly aren’t worth the time it takes to read them

That, fortunately, is not the case for 3 Weird Marketing ‘Secrets of Success’ for Authors on Amazon by Shaun Hibbs. I like the way he hooks you into the book by offering to expose the ‘lie’ that most book promoters tell, and then, taking a ‘left at Albuquerque’ as Bugs Bunny used to say in the Saturday morning cartoons, he tells you that he’s NOT going to tell you a fail-safe method for selling tons of books. Now, that got my attention, and made me wonder if reading any further would be worth my time. Because I was intrigued with his rather unorthodox statement, though, I soldiered on, and was pleasantly surprised to discover that it was the wise thing to do.

Hibbs describes in detail three methods for leveraging your sales on Amazon’s platforms—in fact, the book is more or less a promotion for the giant in the publishing world, something that many of us indie authors already know. Some of the things he suggests, such as finding a genre that is popular, but not overpopulated with writers, I already do with a modicum of success. In my case, I came upon this strategy through several years of trial and error. But, some of his other suggestions were new to me—my trial and error style of marketing my books hadn’t stumbled across them yet, so I thank him profusely for providing them.

As the author says at the start of the book, nothing is guaranteed. Sometimes things work out as planned, at other times, they don’t. But, the race doesn’t necessarily go to the fastest, but to the one who never stops running. That sentiment is indirectly expressed in this book.

A worthwhile addition to your writer’s reference library. I received an advanced reader’s copy of this book in exchange for my unbiased review. So, completely unbiased, mind you, I give it five stars.

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